San Jose attorneys & lawyers directory
Injured people with lawyers receive 3.7 times more than injured people without lawyers.
Insurance Research Council National Survey of auto injury claims
San Jose attorney webmaster article:
The Most Overlooked Key to Search Engine Placement Improvement
By Bob Schwartz, CRS, GRI ©2007 Promotions Unlimited All rights reserved.
This material is subject to copyright and any unauthorized use, copying or mirroring is prohibited.
Good design, proper key word density, intuitive navigation, correct Meta tags and informative content are all important to achieving top search engine placement. Especially when it comes to law firm sites, they are almost devoid of one critical search engine element . . .Quality incoming links!
Google implements a PageRank system from 1 to 10, with the majority of quality sites rankings at 4 or above. Google's system looks at what other sites are linking to you or link popularity. It is no longer about how many words are on the page, in fact, it was not really about that at the start.
The logic is that pages other people think are valuable resources will often get linked by other webmasters, while pages that are of low quality or do not contain any information at all, will not gain many links. Thus, the Top10 places will be filled with sites people regard as useful. It does make sense and it adds another way for SE's to rate your website with minimal effort. Virtually all Webmasters these days are aware of the fact that exchanging linkbacks with other sites is an excellent method for building traffic.
The problem is that this change might make it even more difficult for small and new sites to make it to the top and it favors big, high-traffic mega sites. There is a software program that can greatly help in you getting the links that you desire. It does all this automatically. Click here to find out more.
To have high standings within the search engines, it takes time and effort. Do not be fooled by the link swapping plans that are out there. These services purpose that they can immediately boost your link popularity by placing machine-generated link pages on your site. The truth is, numbers aren't as important as context and relevancy. You can place 1,000 non-themed links on your site but this can in most cases lower a site's search engine placement. It is a much better idea to have lesser links as long as they are similar in content and topics like yours.
These programs have produced some positive effects in years past, but many search engines now regard them as spam and often ban sites that they find participating in these programs. Don't even try them, even if you are really desperate. Here is what Google has to say about this practice: “Avoid SEOs that talk about the power of "free-for-all" links, link popularity schemes, or submitting your site to thousands of search engines. These are typically useless exercises that do not affect your ranking in the results of the major search engines. At least, not in a way you would likely consider to be positive”.
The best way to select a quality linking partner is to see if their site is ranked within the top three pages of returned results for popular legal key word phrases. It also helps to search by your specific geographic area. San Diego auto accident lawyer, San Diego accident lawyer, San Diego attorneys, and San Diego law are all good examples of key word phrases if your practice is auto accident located in San Diego. Send a link exchange email to the sites who are on page one, excluding the sponsored sites as they usually are only temporary. If just starting your linking campaign, consider sites on the first five pages of Google results. Start within your own geographic city area, expand to the regional area, state and country.
As a free service exclusively for the legal community, our dozen top rated legal directories have just implemented a free reciprocal award linking program. There is no obligation to join our directories and if your site qualifies, our top rankings will create a valuable linkback for your firm. To check out the program, just click here, or send me an email.
To strengthen your rankings and increase your business, quality incoming links are a must have. A proper linking program, your site can see the true potential the Internet offers.
If your legal practice is located in California, Texas or Las Vegas, Try a free basic trial listing in our legal directories! Just CLICK HERE to view our details and entry form.
Copyright 2003 Promotions Unlimited. All rights reserved.
ABOUT THE AUTHOR
Bob Schwartz, is the founder of Promotions Unlimited http://www.websitetrafficbuilders.com an Internet legal directory (CA, TX & Las Vegas ) publisher and search engine placement technology analyst. You can contact Bob via e-mail at bob@websitetrafficbuilders.com or visit his San Diego legal directory at: www.sandiegolawyerforyou.com
Legal Disclaimers
The information provided on this website is not intended to be legal advice, but merely conveys general information related to legal issues commonly encountered. Your access to and use of this website is subject to additional Terms and Conditions.
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